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Free 5 Day Training:
Grow to Multiple Locations Without the Financial Burden
Are you a small business owner ready to scale through franchising?
Join the Strategize. Systematize. Franchise: 5-Days to Turn your Business into a Franchise training!
Free 5 Day Challenge:
Turn your Business into a Franchise
Are you a small business owner ready to scale through franchising?
Join the Strategize. Systematize. Franchise: 5-Days to Turn your Business into a Franchise training!
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July 15 - 19, 2024 at 1 PM EST
Michelda Johnson is a serial entrepreneur and former multi-unit franchise owner. As an operations consultant and fractional COO, she has helped countless small businesses scale and grow, especially through licensing and franchising. Now, you too can learn how in the Strategize. Systematize. Franchise in the 5-Day Training.
Why I Chose Franchising: A Personal Story
When I purchased the Edible Arrangements franchise, I realized franchising gave me, as an entrepreneur, the opportunity to not focus on building the operational structure from scratch. Franchising is a fantastic opportunity to take a proven system and, with training and support, grow it in your market. There are people JUST LIKE ME who are waiting on a unique brand or concept that they too can grow.
I experienced this firsthand when I was the CEO and Founder of Innovative HR & Training Consultants. In that business, I created a framework for HR Consulting and used it to build a successful business and brand. By utilizing my proprietary system for conducting HR audits and establishing a clear value proposition, I was able to scale my business with organizations and municipalities nationwide.
The Power of Replicable Processes
The Power of Replicable Processes
I never thought that anyone else would want that system! So fast forward a few years later, I was able to sell my proprietary system to a major Fortune 500 company. The key lies in replicable processes that save time and create greater efficiency. You have a system for what you do that others will actually PAY you for.
The first step to believing it was possible was doing it myself and realizing the value of my intellectual knowledge and property. The next step was understanding that scaling through franchising is a viable option and I've created the process and the system to walk you through it.
Right now you believe:
- Franchising is too expensive and complicated
- My business isn’t unique enough to franchise
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Only big corporations can succeed in franchising
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Talking about my business as a franchise will feel too salesy
- Building a franchised business is for the good ole boys, not for someone like me
These false beliefs are holding you back from reaching your true potential and achieving the expansion you desire. If you're open (even just a little!) to believing something different, then…
Strategize. Systematize. Franchise 5-Day Training is just for you!
This opportunity to see if your business has what it takes to scale through franchising is FREE because I want to remove all the excuses you may have to not show up.
This is a full training with no fluff along with an opportunity to unlock your business potential and develop your franchise blueprint.
But it’s only possible if you commit to showing up each day and following the steps I share with you.
Here’s what you will learn during the 5-Day Blueprint to Strategize, Systematize, and Franchise:
Cultivating a Franchisor’s Mindset & Leadership Skills
To build a successful franchise, you need the mindset and leadership skills of a top-tier franchisor. Many business owners don't realize that a shift in mindset is the first step towards achieving franchise success.
You will learn:
- How to develop a franchisor’s mindset that sets you apart from the competition.
- Key leadership skills necessary for guiding franchisees and ensuring consistency.
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Why adopting a growth-oriented mindset is crucial for scaling your business.
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The top habits of successful franchisors that you can start implementing right away.
Navigating the Legal Landscape of Franchising
Understanding the legal aspects of franchising is crucial for protecting your business and ensuring a smooth franchising process. This day is dedicated to guiding you through the key legal requirements and decisions you'll need to make.
You will learn:
- The essential components of the Franchise Disclosure Document (FDD) and your Franchise Agreement and why they matter.
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The most common pitfalls in franchising and how to avoid them.
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The role of trademarks and intellectual property in franchising and how to secure them.
- Best practices for working with legal advisors to build a solid legal foundation for your franchise.
A successful franchise relies on replicable systems and processes. These systems ensure that each franchise location operates smoothly and consistently, maintaining the quality of your brand.
You will learn:
- How to identify and document the key processes that make your business successful.
- Techniques for creating easy-to-follow manuals and training materials for franchisees.
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The importance of automation and how it can streamline your operations.
- Case studies of businesses that scaled successfully through effective systems.
Core Pillars to Build and Maintain a Strong Brand Identity
Your brand identity is the backbone of your franchise. It’s what attracts franchisees and customers alike. Maintaining a strong, consistent brand is crucial for long-term success.
You will learn:
Sustainable Strategies for Growth & Scaling
Long-term success in franchising requires sustainable growth strategies. This day is all about equipping you with the tools and knowledge to scale your franchise effectively and sustainably.
You will learn:
- The most effective growth strategies for expanding your franchise network.
- How to support and motivate your franchisees to achieve their best performance.
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Financial strategies to manage and fund your growth.
- The importance of continuous improvement and innovation in sustaining growth.
“Going from local to global is literally within your reach “
- Michelda
Here’s how the 5-Day Franchise Blueprint training works…
After registering, you’ll get access to a private Facebook group where I’ll personally be teaching the strategies I’ve used and taught my clients to turn their businesses into successful franchises. Day 1 of the Strategize. Systematize. Franchise training begins on July 15th at 1pm ET.
Each day, I’ll be sharing clear action steps with you in the form of homework to complete before the next session, so you can drive your business forward and set the stage for franchise success. This is going to be soooo good!!
Meet your Instructor
Meet your Instructor
Michelda Johnson is an Operational Strategist, Franchise Consultant, and serial entrepreneur with over two decades of experience in scaling, strategy, profitability, and growth, and extensive experience in the franchise sector. Her expertise lies in helping business owners transform their enterprises into successful franchise models, guiding them with her proprietary S.C.A.L.E. Methodology.
Having honed her skills as a former multi-unit franchise owner, Michelda possesses an intimate understanding of the intricacies involved in franchisor framework organization and assisting aspiring entrepreneurs seeking franchise opportunities. Her comprehensive approach involves strategic planning, tactical project management, and efficient analysis for seamless product implementation and roll-out.
Michelda's accomplishments have not gone unnoticed, as she was also honored with the prestigious Forbes Next 1000 Award, a testament to her standing as a prominent figure in the entrepreneurial and franchise sectors.
Frequently Asked Questions
Frequently Asked Questions
When is the Strategize. Systematize. Franchise: 5-Days to Turn your Business into a Franchise training?
The Strategize. Systematize. Franchise: 5-Days to Turn your Business into a Franchise training will be held Monday, July 15th through Friday, July 19th. Michelda will be teaching live each day in the private Facebook group starting at 1pm EST.
Is the Strategize. Systematize. Franchise: 5-Days to Turn your Business into a Franchise training free?
Yes, the Strategize. Systematize. Franchise: 5-Days to Turn your Business into a Franchise training is totally free. I just ask that you make the commitment to show up and execute what I teach you. I promise you won’t regret it.
Is the Strategize. Systematize. Franchise: 5-Days to Turn your Business into a Franchise training live or pre-recorded?
Michelda will be teaching live each day of the Strategize. Systematize. Franchise: 5-Days to Turn your Business into a Franchise training which will stream live into the private Facebook group. If you are a VIP ticket holder, you will receive access to the Zoom link to join the Zoom room with Michelda.
How do I get VIP status?
Upon registering, you will have the opportunity to upgrade to a VIP ticket which includes Zoom access during the Strategize. Systematize. Franchise: 5-Days to Turn your Business into a Franchise training, daily hot seats with Michelda which provides you with the chance to receive direct coaching on your business, and the Strategize. Systematize. Franchise: 5-Days to Turn your Business into a Franchise training Franbook to capture all of your learning.
What if I don’t have a franchisable business yet, is this for me?
That is even more of a reason why you need to attend. Attending the Strategize. Systematize. Franchise: 5-Days to Turn your Business into a Franchise training will expedite your progress in your business!
What if I can’t attend the live sessions?
Replays of the daily sessions will be available in the private Facebook group until 9am EST Saturday, July 20th (at which point they will be removed). If you can not attend the session live, register anyway and schedule time to watch the sessions prior to 9am EST Saturday, July 20th!
Turn your Business into a Franchise
Michelda Johnson Consulting | All Rights Reserved